Beetroot
Beetroot are a traditional ingredient in many cuisines around the world. Its specific, sweet taste, deep red colour and good shelf life make beetroot a popular and healthy vegetable.
Beetroot is a root crop commonly grown in many countries in Asia. This is a plant with wide adaptability, quite easy to grow on many types of soil and in many different seasons. Therefore, they often bring a stable source of income for growers. In addition, beetroot can also be grown on balconies or terraces in urban areas.
According to scientists, beetroots are very good for the blood circulation system, because they contain a lot of iron and a variety of vitamins A, B1, B2, B6 and C. Being a healthy ingredient in many nutritious dishes and drinks, beetroot has been widely used around the world. In particular, more and more beetroot powder products are favored by consumers for health and beauty purposes.
Rijk Zwaan offers a growing range of specific hybrids in the most important segments: round and smooth for the fresh market, high round and high yielding for industry, and elongated types for efficient processing.
Mr. Tommy Qu
Guangzhou Bobby Agriculture Tec. Co. Ltd (China)
We highly value our close collaboration with the Rijk Zwaan team. What sets them apart is their chain knowledge, network and services. The whole team continuously help and support us. We benefit from their knowledge of category management, which helps us to position our products and improve operational efficiency. But even more important is the broad business network that Rijk Zwaan have connected us with; this rapidly boosted our sales revenues in the short term and we expect to see a further steady rise in the long run. In the future, we are keen to collaborate even more closely with Rijk Zwaan, such as by doing earlier trials of the new varieties.