Rijk Zwaan is ready to go Freshly Forward again 
at the Asia Fruit Logistica in Hong Kong

The next edition of Asia Fruit Logistica will be held in Hong Kong in September, and we are happy to confirm our participation in this trade fair under the theme of 'Freshly Forward'. 
This is the theme we have chosen to encapsulate our roadmap for tackling today's challenges, together with our partners. We will be presenting robust and resilient solutions as well as
 inspiring innovations at Asia Fruit Logistica 2023. Besides displaying our inspiring product range, we also will host a hydroponic leafy seminar prior to the event. Visit us at Booth No. 3L12!

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Why Rijk Zwaan

Diverse varieties for each market and growing circumstances

Rijk Zwaan offers a wide range of high-quality vegetable varieties specifically selected for local Asian conditions.

We select and test these vegetable varieties carefully and comprehensively to ensure that they are adapted to the needs of your local market.

Tailor-made technical advice and variety development

Selecting the right variety requires in-depth knowledge on specific growing conditions and the latest market developments. Only the best choice of variety for your particular growing conditions will be recommended.

It is important to us that our varieties subsequently get an optimal result, which is why we devote considerable time and effort to sharing

Win-win situations and long term partnerships

Our involvement with customers does not just end with the sale of the seed, we look forward to working with partners to establish long-term and stable cooperative relations, common development, and sharing a healthy future!

Together with our partners, we want to actively contribute to the world’s food supply and stimulate vegetable consumption by laying the foundations for healthy and appealing vegetables.

Latest news

Innovative Asian companies to share their future plans at the Leafy Hydroponics Event
The rising popularity of fresh and healthy leafy vegetables among young Asian consumers is creating a fast-growing market for hydroponically grown ‘leafies’. To share the latest insights into this market, Rijk Zwaan is organising a free two-hour Leafy Hydroponics Event on 5 September, one day before Asia Fruit Logistica starts. To hear expert views on three topics – market trends, Read more
Sitthipong Amataphan story - Sitthipong Japanese melons are a hit in Bangkok
Consumers in Bangkok highly appreciate the Sitthipong Japanese melons. The perfect T-shaped peduncle reflects the premium quality. “It is sold out before competing varieties,” Sitthipong Amataphan explains. He is the exclusive supplier of premium melons for Thailand’s high-end retailers. Innovative varieties help him to move ‘Freshly Forward, from Foundation to Future’ – which is Rijk Zwaan’s theme at this year’s Read more
Asia Fruit Logistica 2023: Check out our product highlights.
Check out our brochures and leaflets of our highlighted concepts and brands at Asia Fruit Logistica 2023 in Hong Kong! Read more
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Strategic partners